The Enrollment Management Association proudly presents:
How to Successfully Recruit North American Students
February 17, 2022
North American private school students are an ideal match for international university recruiting. They are academically prepared, financially capable, and experienced travelers—many of whom already study away from home at boarding schools. In this session, we'll review the motivating factors for these families, as well as strategies that your enrollment team can utilize to spend your time and budget wisely recruiting the right niche of private school students to your institution.
Please select the presentation time that best fits your location:
John Williamson has devoted his entire career to working on behalf of schools and students in the international enrollment management arena. He has spent decades researching new markets and making inroads into private schools across the globe. Before joining EMA, John directed enrollment and student affairs offices at universities and private boarding schools and has recruited in nearly one hundred countries.
Mary O'Connor has extensive experience working in international education at institutions in North America, Asia, Europe, and the Caribbean. Mary holds a postgraduate degree in International School Leadership, and prior to joining EMA she was the Director of External Relations at Cayman International School. She has also served as a board member of Trinity College Dublin as the elected president of the postgraduate student body. Mary began her career as a teacher at a private school in Bangkok, Thailand.