EMA’s Learning Pass gives you annual access to expert-led online courses that help you grow your skills and empower you to achieve professional and enrollment success.
Advance your skills.
Accelerate your career.
Achieve enrollment success.
Get all this at cost-effective, member-exclusive pricing.
One Learner: $349/year
Unlimited Learners: $2,999/year
Annual access to EMA’s Online courses
Real-world learning with topics that include Admission & Retention, Analyzing Data, Creating Board Reports & Presentations, Financial Aid, Marketing, and DEI.
30+ courses available.
30+ courses available.
Engaging topics led by industry experts
Courses and sessions led by industry experts who’ll break down some of the most complex concepts and challenges facing today’s schools to help you grow your skills while keeping the course simple and engaging.
Take charge of your career and success
Online courses offer the flexibility you need to learn at your own pace—anytime, anywhere. Choose to take all available courses or those that fit your needs and schedule.
See what admissions professionals have to say about Learning Pass.
"Learning Pass has given my school a leg up in how we operate in terms of best practices. It has made us a more efficient school and team. The first course I did was a course on Financial Aid. I was able to take that and take it to my CFO to discuss some ideas, which wouldn't have been possible otherwise."
The work of enrollment leaders reaches far beyond admission. Learning Pass courses cover a spectrum of topics, from family engagement and retention to marketing, institutional strategy, tuition & finance, and much more.
Enrollment 101: The Application and Financial Aid
No issue has been more challenging to admission offices in the current economy than managing financial aid/tuition assistance. This session provides a new look at old ideas for the management and distribution of financial aid/tuition assistance.
Enroll More Students with Smart Outbound Marketing
Outbound marketing is a powerful tool that can help you grow enrollment. Communicating what sets you apart is essential for marketing your brand value. This course helps enrollment leaders with the basics and will also dive deeper into creating effective direct email campaigns to attract students and families to your school.
Video Production Bootcamp: 7 Videos You Can Make Right Now
Impactful videos can help you connect with your audience and stand out from the competition—take it from today's YouTubers and TikTokers! We've designed this course to teach you how to make seven videos to support your school's admission and marketing efforts. Also included are gear lists, production guides, and royalty-free music.
Beyond Zoom: Get Started with a Retention Committee Today
What's a Retention Committee? Who should it include? How often should it meet, and what should a typical agenda look like? If you're looking to organize and sustain your school's retention work, this mini-course contains all these answers and more.
Retention Fundamentals for School Leaders
New to retention? This mini-course will get you up to speed! It covers the basic facts of retention and offers up-to-date tips for assessing student satisfaction. Enrollment leaders know it's easier to retain a current student than attain a new one!
Attracting and Retaining Your Students With Intention
Retention is key to enrollment success. We know nurturing students through the education journey is crucial. This course will help enrollment professionals identify best practices to connect with families and put their best 'marketing' foot forward.