Admissions Ecosystem
From discovery to application, EMA's all-encompassing Admissions Ecosystem enables K–12 independent schools to attract and engage candidates throughout the recruitment funnel.
Go to the source for candidates.
Traditional enrollment marketing channels are rife with inefficiencies. At a time of rising costs and tightening budgets, EMA's Admissions Ecosystem focuses on delivering measurable impact and sustainable ROI.
Powered by the new Admission.org Search, the Admissions Ecosystem connects you with families actively engaged in the independent school application process. Each marketing channel works together for resonance, helping you reach, retarget, and nurture candidates while shortening the applicant pathway.
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Admission.org Search
Expanding the top of the recruitment funnel, Admission.org Search connects your school with families worldwide actively exploring independent day and boarding options. Built-in efficiencies from the Standard Application Online and prospect list nurturing keep families moving from research to application.
Learn MoreInternational Recruitment
Expand your school's global enrollment reach with EMA's best-in-class student recruitment fairs and agent events. Build a network of skilled agents advocating on your behalf and establish trust with motivated families by meeting face-to-face. The result is long-lasting impact through the most powerful form of school marketing: authentic word of mouth.
Learn MoreStudent Prospect List
86% of applying parents are part of Generation X—the email generation. Utilize advanced segmentation to send nurture and retargeting emails to over 35,000 prospective families already engaged in EMA's system. Direct them to your school's Admission.org Search profile for a quick-start gateway into the application process.
Learn MoreOpen Seat List
Activated after the traditional April enrollment decision period, the Open Seat List connects schools with over 4,000 outstanding students who are new to the application process or are navigating the uncertainty of waitlists.
Learn MoreStandard Application Online (SAO)
Families in EMA's Admissions Ecosystem are motivated and application-ready. Whether navigating the Admission.org Search or receiving a Student Prospect List email, they're a click away from beginning an application to your school via the Standard Application Online (SAO), the most widely used K–12 common independent school application.
Learn MoreWhat Our Members Say
EMA is a leader and one-stop resource in the education space, providing thought leadership, data, and insights to enrollment professionals and families.
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"If you are looking for a reliable partner to support your overseas recruitment who knows the industry inside and out and genuinely takes time to understand your school, EMA is all that and more."
"At a time when we are trying to reduce barriers, create access, and alleviate unnecessary stress on families, the value of the SAO has never been more evident."
“The Standard Application Online is a game-changer. It gets us the application pieces we need in a more streamlined fashion, we can customize certain components for our different divisions, and there’s seamless processing with our backend enrollment management system."
“The Prospect List gives you lots of bang for your buck, focused on a market that is already looking at independent schools, so that part of the work is already done for you! It's an opportunity to widen the top of your funnel, with dynamic lists that are super easy to filter."
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We proudly serve more than 1,300 members across the world.
