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Welcome! The Enrollment Management Association is more than just your professional organization, we are your connection to a larger global community. We help you address the admission and enrollment issues you face every day and give you the tools you need to thrive.
As an independent school enrollment leader, you know how difficult it is to make a lasting impact when you lack the support, tools, and decision-making power you need to succeed. That’s why we’re here.
EMA provides professional support, advocacy, and smart, strategic enrollment tools to the enrollment offices of more than 1300 independent schools world-wide. EMA members have access to the best enrollment tools including:
No matter what kind of challenges or opportunities your school faces, our international team of experts will meet you where you are in the process and help you move forward.
Professional Development and Enhancing your Skill Set
Whether you're just starting out in admission, a newly appointed or aspiring director, or are a veteran enrollment manager, we have an extensive array of professional development programs to support you, both on-line, and when we visit you, your staff, and your school in-country. To view our vast array of professional development courses and activities:Learn More
EMA provides you with an encyclopedic collection of videos, webinars, podcasts, and presentations. Our comprehensive set of resources contains significant and far-reaching content by some of the most strategic enrollment minds of our time from across the planet. Make connections with our global community to tackle your most pressing enrollment issues.
EMA membership includes access to a toolkit of world-class enrollment products!
EMA members have access to a wide variety of enrollment solutions such as the SSAT, the Character Skills Snapshot, and the Standard Application Online. We, too, offer Recruitment Fairs, FAM Tours, and the ability to purchase international student prospect lists.
Our International Recruitment Fairs are designed to deliver extensive networking with students, parents, agents/consultants, as well as overseas enrollment professionals. For Spring 2021 these fairs will be virtual, with hopes of in-person fairs in fall 2021. Our FAM (Familiarization) Tours are one of the best ways to demonstrate your school's unique programs through a personalized campus visit that provides approximately 15 consultants and agents, from key countries, with a first-hand experience of your school. EMA operates recruitment events across the globe and FAM Tours throughout the UK, Switzerland, United States, and Canada.Learn More
As a head of school or an enrollment professional, you realize that there are a multitude of powerful forces shaping independent school enrollment. From net revenue concerns and fewer tuition capable students, to increasing financial aid requests and enrollment declines, our goal is to help you create a holistic approach to enrollment management built on the latest research and data.
EMA’s one-day Heads & Enrollment Professionals symposium could be a perfect solution for your school as we engage strategic staff in cities across the globe. Similarly, for schools with multiple campuses, our symposiums can be transformative for employees who may not interact with each other on a daily basis due to their locations spanning a city, a country or even around the globe. For our 2020-21 programming, we will hold these symposiums virtually in kindred time-zones, and anticipate by fall 2021 to present them in-person to you and your staff. For more information on joining one of these important events, contact: JWilliamson@Enrollment.org
John has spent his entire career working on behalf of schools and students in the international enrollment management arena. Most recently, John was the executive director of Linden Educational Services, where he spent a decade researching new markets for boarding schools across the globe and facilitating strategies, programming, and recruitment tours.
Having extensive experience working in international education and higher education in institutions in North America, Asia, Europe, and the Caribbean, Mary joins The Enrollment Management Association as its Associate Director of Global Business. Prior to EMA, she was the Director of External Relations at Cayman International School.
Heather has served as a dorm parent, coach, teacher, testing coordinator, annual fund director, admission officer, and college counselor at independent schools. She held positions at Shattuck-St. Mary's School (MN), Miss Hall's School (MA), The Governor's Academy (MA) and The Williston Northampton School (MA).